I find it surprising that Oprah’s Book Club continues, although Oprah herself no longer airs a popular show on NBC. Here is an article in my hometown newspaper, The Sacramento Bee, about book recommendations. One of the books, Oleander Girl, is touted as being on of “16 New Books to Get Lost in This April” by Oprah’s Bookclub 2.0.” I then clicked to Oprah’s website the link that the online news article provided. (Here is the link to Oprah’s Book Club website.)
I guess I figured that once Oprah ended on primetime, her influence would dissipate over time. Apparently, this isn’t necessarily the case as Oprah (or her people) still seem to be actively involved in promoting different book. I would be interested to see if former views who participated in the book club continue to do so.
I think it makes sense that her Book Club wold continue onward even after Oprah ended on primetime, at least for the near future. However, my guess is that it will slowly die out over time and become less popular as her fan base begins to decline with time.
Oprah’s popularity will most likely continue for some time. Although Oprah doesn’t have her own dedicated show anymore, she still is very active in promoting new projects, such as the Oprah Winfrey Network and her magazine. It does not appear as if she is ready to exit public life anytime soon.
I actually went to a film and media studies info/talk session last week and there was a woman from harper studios there. She made it clear that Oprah is still around just in a different form- OWN. The Oprah Winfrey Network. I wonder if she still has O magazine…