Yes, this is mainly a space for non-professor types, but following the discussions about our art books visit last week, this exhibition review of Ed Ruscha’s legacy in making and depicting books was too good to pass up. Ed Ruscha is one of the granddaddies of American conceptual art (he has his own catalogue of his work online), and one of his big claims to fame is making simple, cheaply produced, almost “dumb” art books, usually involving photography. This was a challenge to the “fine press” approach that dominated the rise of the art books (remember those fancy, large-format books on the first table last week?), and as desktop publishing became widely available for private individuals in the 1980s, this approach to books has stayed widely popular. There’s a lot of sending-up, ripping-off, mashing-up, etc. in this area, maybe even more so than in the “regular” artist’s books we saw last week. This probably makes such books more vulnerable to copyright lawsuits and criminal charges. But let me ask: what is the social value of Ruscha’s style of book? And what in copyright law (check out Goldstein here) might give his kind of work some protection?
Monthly Archives: March 2013
Books and Art
On Tuesday I was particularly interested in the version of Dracula the library had for us. The find of the original manuscript was interesting to say the least but what caught my attention were the images that accompanied the book. The Images were striking but they reminded me of Nosferatu, FW Mernau’s 1920 film based on Dracula. (its also by far one of the more accurate adaptations of Dracula) Because the images were added to the text so far in time after the publication one has to wonder how much other work has influenced the artist and how has that changed a viewers perspective?
Tuesday’s Class
Our most recent trip to the library was by far the most interesting one. Many of the books displayed on the tables were unorthodox to say the least. Their construction and content goes against most people’s basic definition of a modern codex. However, in a way, these pieces seemed to be sort of a throwback to the early days of manuscripts. Back in those times, books were seen not as just a form of technology used for sharing information or telling stories, but were in many ways an art form. That was clearly the goal in mind with the production of the books viewed in class. It was blatantly clear that a great deal of labor went into the creation of these pieces, and the results were beautiful works of art. I will try and keep an eye out for such artistic works in the future whenever I am in a place that sells books. Perhaps I will run into one of the examples we viewed on Tuesday.
Recent Developments – Germany
In the past few days, a major development occurred in Germany that will have a profound effect on copyright laws over the internet going forward. Originally, the German parliament was sponsoring a bill that would have negative effects on internet search engines, particularly Google, who has links to various news sources scattered across websites all over the internet. The legislation would allow for newspapers and other news sources require search engines to stop showing these links unless the company agreed to pay licensing fees to the new source. However, heavy lobbying by Google has resulted in the bill being severely watered down. Now, the bill states that while news sources can now require charging search engines for the printing of full texts, the search engines still have free reign in using small snippets of text in advertising links. The bill has passed in the lower house of the German parliament and is awaiting a vote in the upper house. Google is calling this a victory for the free internet movement, but what effect this development actually ends up producing remains to be seen.
http://www.nytimes.com/2013/03/02/technology/german-copyright-law-targets-google-links.html
Lab Assignment
During part 3 of “The History of the Alphabet”, I was surprised to learn that there are modern scribes. Initially it came as a shock that there are people today who would chose to participate in such tedious work. However, it later made sense when considering that, like many other obsolete technologies, it has survived due to transitioning into an art form. Arguably, modern scribes have it tougher than those who lived during the Middle Ages. As the video says, they often now work independently on all of their projects, unlike the scribes of the Middle Ages who worked in larger teams. Other interesting facts included the concept of using a knife to “erase” ink off of a piece of parchment.
Other than that, the video was great for reinforcing the topics discussed in class and the readings. Several main points in the video, such as the part discussing the different route that Italian fonts took from north German fonts, were also heavily discussed in The Book. So, this video essentially summarized what we have been doing these past few weeks.
Trademarks
We have talked a lot about copyright, but what about trademarks? The two are rather similar: both are protections for texts or images or even methods. Trademarks, like the one posted here, are important for bigger companies who want to disseminate their brand and create brand loyalty. You always see that little TM on most labels (the superscript to Friendship is Magic) or even a little restrictive R (the one on My Little Pony). Trademarks are very powerful marketing tools. In my example, Hasbro owns the My Little Pony trademark, and thus also has rights to all artistic or commercial manifestations of the name like a copyright. Hasbro’s main goal is to make money. When it sees that one medium of My Little Pony is doing well, it will branch into other mediums, like a virus, until everything is infected by the MLP:FiM logo. It went from a show to having its own toys to clothes to trading cards to tattoos to party accessories to you name it. The trademark was everywhere, and everyone knew this was Hasbro. Though copyright has a large commercial interest, trademarks are the real sons and daughters of capitalism.
The Simplicity of Letters
I watched the “inventing the alphabet” documentary. There was a guy in the video that made an excellent point that I never thought of before: letters are very simple. Looking at the letters that constitute our alphabet, and almost any alphabet, they are very easy to write and are not very intricate. He made the point that this is because of when early humans had to carve letters into clay, there was not a lot of room for precision because of the writing tools available, so the letters became easy to draw. I think it is interesting how even with the computer and more precise writing utensils, the simplicity of the letters of our alphabet is the same today as it has been for thousands of years.
File Sharing
This article from last week shows that, despite law and fines, illegal file sharing continues on a fairly large scale. And that is only just within Japan. However, what surprises me more are the people in the forums who SUPPORT the file-sharing (I for one, refuse to associate with these people in general, and only come for the news). What surprises me isn’t the fact that they support it, but the fact that they’re open about it. In the case that they are kidding (which honestly does not seem to be the case), it would be in poor taste.
Overall, considering what they were sharing and how, should the people arrested get support, pity, or punishment?
Missing Color
When I think about how books would be different if they had some of the future technology, I think about how many more books at that time would have been published with color and photos. Before the printing press was invented, people wrote books and drew pictures by hand.Think about how much easier it would have been for these books to have some form of color or picture in them had they had the same technology we have today. When I think of books with pictures and colors, I think about children’s books. Before printing was invented, children were not able to go through a book and look at all the wonderful pictures. I try to imagine my childhood without these colors and pictures and I cannot. I can only imagine the wonderful children’s books that would have been created if people had the ability to create them during that time.
What if..
When looking at the prompt today, I found myself asking the question what if some of our most ancient text had been created during a time when computers existed. Many authors write their books on the computer these days. The computer makes writing and printing so much easier for us to do. I wonder if the computer had been around during the time of some ancient text if they would still be as important or worth as much to us today. These books were so unique because the process of making them was so incredible difficult. If the process had been easier like it is today would these books still be of such high importance?