First I drink coffee, Then I do things
Starbucks and Dunkin Donuts are the two largest coffee chains in the United States. Their ads appear everywhere, on TV, billboards, shirts, online, etc. But how do these giant companies decide how to run their ad campaigns and how to invest their resources? In this …
Three weeks ago, I had the opportunity to visit five coffee shops in Lower Manhattan and then subsequently attend the third annual New York Coffee Festival. At the festival, I visited approximately fifteen booths, most of which were roasters advertising and selling their coffee. …
Society frowns upon giving a adolescents alcohol, but doesn’t seem to care when it comes to coffee. Sure alcohol is illegal while coffee isn’t, but nonetheless, coffee is still a drug. Children are already full of energy, what’s the need to stimulant them with more …
Cold brew coffee is coffee that is brewed with room temperature or cold water for a 12-24 hour brew time. The earliest traces of cold brew come from Japan in the1600s where it was known as Kyoto-Style coffee. Due to the fact it’s made with …
Like many mornings I walk into Wawa to get my morning fix of coffee. I fill my cup up with hazelnut coffee and make sure to leave some room for milk and sugar. As per usual as I make my way up the register, something …
Tate Harobin and Katharine Parnell Professor Woo FYS 143 – Coffee 11 October 2018 Coffee plays a major part in the world’s history. Coffee first spread from Ethiopia to across the Red Sea due to trading with Arabs, then to Turkey, the East Indies, Europe, …
Before taking this class I was unaware of all the at home methods to brew coffee. In this article I am going to go into detail about two of the most common methods, The Pour Over/Drip and French press, used to brew coffee in the …
Who is billionaire, author, investor and CEO of Starbucks Howard Schultz? Well he was born in Brooklyn, New York in 1953. Son of ex-United States Army trooper and truck driver Fred Schultz and Elaine Schultz. Howard and his two siblings did not grow up with …
Cosmic Cup is a café located on March St. in Easton, PA, one block away from Lafayette College’s campus. There has been an increase in discussion surrounding Cosmic Cup being that there was a change in ownership this past summer. The new owners already own …
If you live or work in Pennsylvania, New Jersey, Delaware, Maryland, Virginia, Florida or Washington D.C you most likely are very familiar with Wawa. Although classified as a convenience store, it is nothing like your local 7-Eleven or Dunkin Donuts. Wawa focuses on cleanliness, customer …